2zero in the press

The materials provided on this press page — including, but not limited to, photos, logos, graphics, and texts — are available for journalistic and editorial purposes. By downloading and using this material, you agree to the following terms:

All images and graphics used must be clearly and legibly credited with the caption or credit line: "Image/Graphic: 2zero." When used in online media, this credit should be linked to the relevant page on our website, if possible.

For any mention or reference to 2zero in online articles, blogs, or other digital media, we kindly request a clear and functioning link to our official website (https://www.2zero.earth).

The material may be used exclusively for journalistic and editorial purposes. Any commercial use — including but not limited to advertising, sales, or licensing — is strictly prohibited.

Users are required to comply with all applicable copyright and other proprietary rights. Any unauthorized use may violate national and international laws.

If these conditions are not observed, 2zero reserves the right to revoke permission for the use of the materials and to pursue further legal action.
If you have any questions or specific requests regarding the use of our materials, please contact us.

Protect the climate together — playfully! With our solutions, we already support over 75 companies and municipalities in achieving their climate goals — change made simple, playful, and digital!

Our vision is to create sustainable, long-term, and easily achievable change — in private, social, and professional contexts — so that together, we can reach the goal of a maximum of 2.0 degrees Celsius of warming. 2zero uses software-based tools to measure the CO2 footprint of individuals and encourages the reduction of their CO2e emissions through various challenges within the 2zero app in a playful way. We collaborate with companies and municipalities that provide our platform to their employees or citizens. The challenges include activities such as biking to work every day, reducing meat consumption, or using energy more efficiently at home. Those who complete these challenges receive real rewards, discounts, and offers to help them lead a more sustainable lifestyle.

Our mission is to foster a profound and collective transformation toward a sustainable future. We aim to integrate sustainability into all areas of life — whether private, social, or professional.Our product, delivered as “Change as a Service,” acts as the driving force behind this transformation.We rely on digital solutions centered around our app to establish a daily culture of sustainability.Our approach is flexible and customized to your individual needs!

In 2016, Moritz Morgenroth and Emil Bergold founded the company twigbit, driven by the vision of developing digital solutions that are both efficient and customer-focused. As a mathematician and computer scientist, respectively, they were entering a world they knew well — one where projects quickly took off. The young company twigbit began to establish itself.
A year later, the United Nations’ Sustainable Development Goals (SDGs) were released to secure our natural resources for the long term in a sustainable way. They laid the foundation for the sustainable development of our society. The SDGs, the Paris Climate Agreement, Greta Thunberg, and the Fridays for Future movement all contributed in the following years to raising broad public awareness of climate change. The topic of (ecological) sustainability — in all its dimensions — became a widespread topic of discussion.

Until 2020, as twigbit, we didn’t fully realize how a digital technology company like ours could contribute to achieving the SDGs. That changed with the founding of worldwatchers in 2019.
Worldwatchers was based on the idea of offering a kind of “Weight Watchers for the climate.” Seeking a technological partner to help make these solutions appealing — for example, in the form of an app — led to a collaboration between worldwatchers and twigbit.
From 2020 onward, worldwatchers and twigbit worked together: we handled the technological development, while worldwatchers focused on content. Companies and municipalities became key clients. Their feedback, combined with our experience, gave us new insights into the relationship between sustainability and digital products.
In addition to developing sustainable tech, we identified opportunities and solutions that we could implement quickly and user-centrically based on our existing expertise. Early projects included an intuitive CO₂ calculator and the visualization of emissions and savings potential.

At the turn of the year 2021/2022, we founded 2zero as a standalone startup spun out of the software agency twigbit. This marked the beginning of our next chapter — building on the experience with worldwatchers and working toward the SDGs with a sustainable vision alongside our customers.
Julius, our Sales Manager, says: “We offer you a user-friendly app that lets users dive in quickly, playfully, and effectively!”
‍In concrete terms, our digital platform works in the background to evaluate and analyze each person’s ecological footprint in a simple and intuitive way.
To actually reduce CO₂e emissions, the app provides incentives, actions, and everyday tips.
Our target group includes both private and business clients, with an initial focus on companies and municipalities. Our ever-growing team is dedicated to this mission!

"I believe climate protection shouldn’t just be fun — it has to be fun! 2zero isn’t the first startup I’ve founded, but it’s the one where I can truly pursue my greatest passion: combining technology and sustainability. Plus, it’s endlessly exciting and inspiring to turn a digital product idea into reality through programming — and to make it available to others in a short time."– Moritz, Co-Founder of 2zero